Bradesco Bank

The model of performance adopted for the group is diversified between the financial branch, in the country and the exterior, the branch of insurances, providence and capitalizaton and, still, in other activities. Amongst the companies related to financial branch is distinguished: – Bradesco Bank, banks in the acquired exterior and too much banks in recent years; – Companies of trust, financing and leasing; – Companies of administration of resources; – Movable broker of headings and values. As for the activities of insurances, providence and capitalizaton, the Safe Group possesss the Bradesco, that is a company holding where the participation in the companies who act in the diverse types of insurances (life insurances, of files of legal documents and health), in the administration of individual and enterprise plans of retirement, pension and savings, and in the bonds market of capitalizaton are concentrated. When we analyze the contribution of the business-oriented branches for the consolidated profit of the group, verify that 65% enter 70% of the result come from the activities related to the financial branch, of 25% 30% are deriving of the branch of insurances, providence and capitalizaton and approximately 5% of other activities. 3,0 INVESTING NATURAL PERSON 3,1 MISSION STRATEGY 3.1.1 MISSION To supply financial solutions, products and services and of insurances with agility and ability, mainly by means of the banking inclusion and of the promotion of social mobility, contributing the sustainable development and the construction of lasting relationships for the creation of value to the shareholders and all the society. 3.1.2 VISION To be the recognized as best and more efficient financial institution of the Country and for the performance in favor of the banking inclusion and of the sustainable development. 3.1.3 ENTERPRISE STRATEGY Brazil crossed with tranquillity and security the period of turbulences, provoked for the crisis more recent than it affected the global economy, conquering, thus, respect and optimism of the Market. .