Solar Cycle

The Heating of the Land and the Phases of Cooling Result of the Solar Cycle of 1.470 years of Jack Phillips17 of September of 2007traduzido by lythe ribeiro a fact very little known that in 1996 three scientists, Willi Dansgaard of the Denmark, Hans Oeschger of Switzerland and Claude Lorius of France, &#039 had gained the Tyler prize -; ' equivalent to Nobel in science ambiental' ' -, they had discovered a period of 1500+/-500 years of temperature in the cycle of the climate of the Land that, more recently, has been on the changes in the solar radiation. The evidence of this cycle was found in the ice nuclei in the ice layer of Greenland and confirmed by found similar evidence in the ice nuclei of the ice layer of Antarctica. The ice nuclei indicate that a nominal cycle of 1470 years has dominated the climate of the Land lasting last the 11,000 years, since the last Age of the Ice. Information of other sources sample that the cycle has influenced the temperatures of the Land for the least 900,000 years. Others who may share this opinion include Rod Brooks. It does not have doubt of that this cycle exists, but its connection with the variations of the solar activity can not be proven until comments for satellites of the Sun if become possible. Sight of the Land, the small variations in the Sun are overcast for the atmospheric effect. In November of 2001, George Bond et al., of the Astroroof of the Lamont-Doherty Land of the University of Columbia, had told in Science that given of satellite they showed that the climate of the Land and the solar activity have been on per 32.000 years. Holier Braun determined for studies in computer that two good known cycles solar, of 87 and 210 years of duration, had generated a cycle of 1.470 years, for the studies of the computer.

American Association Marketing

Eapesar of imminent, this new paradigm opens new chances so that asempresas they develop its institucional strategies and they make solid together sociedade, the responsible character of its performance, constructing atuantediante image of the existing problems. Considering this new reality, this article to pretendediscutir the use of the strategies of socioambiental marketing for the principaisempresas that act in Baron of Cocais, analyzing its aomunicpio applicability as form to create a positive image, that minimizes the impactoscausados ones for its activities. 2 2,1 THEORETICAL REFERENCIAL Marketing 2.1.1 Concepts Central offices of Marketing the marketing are, currently, according to Days (2007), resultadode a long period of studies and experimentations occurred since the seusurgimento, that make possible its recognition while a disciplinaacadmica, applied and professional, used in the half organizacional. As resultant of this process of development, it has-sehoje, according to Kotler (2000), a rich variety of concepts and tools queo define, establishing characteristic distinct for the marketing under pontode seen social and managemental. Under the managemental Boone, point of view & Kurtz (apudAmerican Association Marketing, 1995, P. 6), defined the marketing as o' ' process of planning and execution of the conception, price, promotion edistribuio of ideas, goods and services, organizations and events for criartrocas that they come to satisfy objectives individual and organizacionais' '. Under the social optics, Kotler (2000, P. 30) defined marketingcomo ' ' a social process by means of which people and groups of people obtmaquilo of that they need and what they desire with the creation, offers and livrenegociao of products and services of value with outros' '. Amongst the concepts central offices essential to secompreender the application of the marketing, we detach mix of marketing or compostode marketing that, according to Boone and Kurtz (1995), deals with the set deferramentas of the marketing (product, price, promotion and square) that, emestratgias agreed, have the objective to take care of to the necessities and preferences of specific ummercado-target, to get its satisfaction.